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Web Domain What is it and how to choose yours?

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Choosing a hosting provider is only the first step to success, it allows web presence and content storage. But if you want to grow on the internet and have better positioning, you must register a web domain.

The web domain allows you to develop your company’s personal brand. It gives your website credibility and the ability to differentiate itself from other websites. It is composed of the name of the site and a domain extension.

Learn in this Dolphin Hosting guide what is a web domain and how to choose yours, so you can have a great advantage on the Internet.

What is a web domain?

A web domain is a unique memorable address for each website, it reinforces your brand and helps the public to find your website. The web domain is similar to the “physical” address of your website.

Thus, a web domain is an Internet address assigned to a web page or a website. They consist of a name and an extension, so when someone types the address of your site in their browser, they will be automatically directed to your page.

Characteristics of a web domain

The main function of web domains is to give identity to a web page by facilitating its location on the Internet. Without it, there would be no way to find the desired website because each computer has its own IP and this would make it impossible to remember all existing IP addresses.

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Some of the main characteristics of domains are:

  • They represent the name of the company or product: Domains allow to show the name of the company or product represented by the web site without having to use complicated IP numbers.
  • They facilitate the location on the Internet: By having several parts (words and/or letters), users can easily locate the desired site.
  • They are unique: Each registered address is unique, which means that no one else can own it.
  • They offer security: Some servers offer protection against plagiarism, malware and other types of threats. This helps keep both the content and the user’s personal data safe.

Web domains are fundamental to build online presence, since they allow companies to achieve visibility on the Internet to promote their products and services. It is necessary to know how to correctly choose the best name for a website with respect to the target market to be addressed.

5 Tips to Learn How to Choose Your Web Domain Name

Choosing the right domain name for your website can be a challenge. There are many things to consider, such as domain extension, price and availability. It is important to learn how to choose yours by keeping the following factors in mind:

1. Easy to type web domain.

The first tip to learn how to choose your domain name is the ease of writing it. Opt for very simple words, avoid jargon or colonialisms, as it will be difficult for customers to find your website.

It is not recommended to use unpopular characters, especially ats (@), asterisks (*) and the letter eñe (ñ).

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2. Use keywords

To learn how to choose a web domain name you should avoid using long and complex names. In order to avoid typos and future customers can not find you on the Internet.

To do this, use keywords that can capture the essence of your business. Ask yourself, what do you offer, what do you do, how do you do it? From questions like these you can choose the perfect domain name.

3. Avoid numbers and hyphens

Although we have already mentioned that it is not advisable to use unusual characters, we want to delve a little deeper into the writing of the web domain. It is not recommended to include numbers or hyphens in domains.

Users may get confused and will be distracted away from your website, they may not recognize whether to write the number or just type it.

4. Appropriate extension

At the end of web addresses you will notice “.com” “.es” “.ar” these suffixes are known as domain extensions. Each extension has a specific use, therefore, a tip to learn how to choose your domain is to select a favorable extension.

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Although the extension “.com” is the most popular, there is a great variety, among the most outstanding we can mention:

  • .co: commercial
  • .info: informative sites
  • .net: internet infrastructure
  • .org: non-commercial organizations or institutions
  • .me: personal blogs

5. Good domain characteristics

The price of the domain name should also be taken into account. There are hundreds of online providers that offer very competitive prices for the most popular domain names. Generally, prices vary according to the type of extension chosen.

It is important to compare prices between different providers before making a final decision on the domain name for your website. Another good feature to consider is the geographic area.

If your website is local, it would be ideal to mention the name of the region, city or country in the domain name. This will make it easier for your customers to find you.

Ready to Choose Your Domain Name?

Web domains can build your online presence, so you need to know how to make the right choice. First of all, check if this domain name has not already been registered by someone else.

Once you have chosen the right name, you can take the necessary steps to obtain it before launching your online project. At Hosting Dolphin we recommend you to try the best domain name registrars so you can choose yours in a few minutes and have a great web presence.

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